GOLDEN CIRCLE

When Golden Circle Limited asked key supplier Tetra Pak to submit designs for a new range of PET bottles, Tetra Pak turned to Ideal Industrial. The highly automated filling, capping and palletising systems placed severe restrictions on the design, but we even managed to include a “juicer” into the base of the bottles.

We observed the bottles distorting during labelling so we suggested increasing the label area into a previous “no-go” zone… it worked… graphic designers and marketing team ecstatic!